Growth agents that run experiments on your ads
Heyo builds agents around your growth channels and the oversight you want. They report every move and act only as far as you allow.
Your growth stack grew faster than your team. Agents can work across all of it.
Behind this text, a map of tools an agent can be built to work with, including Meta, Google Ads, LinkedIn, Shopify, HubSpot, Salesforce, Slack, Stripe and Google Analytics.
Every agent follows the same loop
The channel changes. The loop and the controls stay the same.
Watch the numbers
The agent reviews the channel's numbers daily.
Judge against your rules
It checks results against a written rulebook agreed for your account, and flags thin data as an early signal instead of acting on it.
Decide
It acts only as far as you allow. With approvals on, it asks every time. Inside your limits it goes ahead, and outside them it asks.
Apply, verify and log
Each change is applied, checked, and logged with the old value, the new value and the reason.
Report back with the numbers
You get the numbers behind every move, and the rule that fired.
Keep what is learned
Learnings are graded by evidence and approved before the agent can use them.
Your ads, run by an agent built for you
The ads agent reads performance per ad, keyword and search term each day, and makes the changes your level of oversight allows.
Review every ad daily
It reads the numbers per ad, keyword and search term against your rulebook, and ends each review with one call: HOLD, FIX, TEST or INVESTIGATE.
Act as far as you allow
Bid changes, negative keywords and pausing what the rulebook says to pause, each inside the limit you set.
Ask about the rest
A change outside a limit waits for you. Budgets and billing are permissions you allow or block.
Run tests to a readout
Experiments have a hypothesis, a primary metric, a decision rule and a dated readout. A test starts only after you approve it.
Log every change
The log keeps the old value, the new value, the reason and the dates to check the outcome.
Running today on Shopify App Store ads. Built on request for Meta, Google, LinkedIn and others.
You decide how far it goes
We build each agent around the oversight you want: approve every change, let it act inside limits, or let it run on its own. A Heyo Growth Engineer supervises it either way.
Choose the oversight level
Approve every change, act inside limits, or run on its own. We build it to the level you pick.
Set the limits
You agree how far each kind of change can go, such as the size of a bid step. The agent can't go past the limit.
Allow or block permissions
Budgets, billing, credits, creating or archiving ads and resuming paused ads are yours to allow or block.
Read the change log
Every move is recorded with the old value, the reason and the rule behind it, and reported with the numbers.
Know who supervises
A Heyo Growth Engineer scopes, builds and supervises each agent.
Tell us what to build next
Ads is the first agent. If another growth channel takes up your week, tell us and we will scope an agent for it with you.
Start with a short call
Every project is scoped to your channels and your rules, so we begin by talking.